Marketing Monday: Offer Content

I heard about Intern Memo over the summer, and since interns are usually college-age and still in the Young Adult demo, I thought they'd be a great audience for Violet on the Runway. I started reading the missives Intern Memo sent out, and a lot of them had good advice. Because I'd worked in magazines, I decided to offer them a few tips for landing an internship in the magazine world, and I interviewed magazine colleagues to get a variety of perspectives.Last week, this issue of Intern Memo went out! They got a bit of content from me, and I hope a few more people heard about my first book. Win-win! If you're an author, share your best promotion tip? If you're a reader, tell me how you usually hear about the books you check out!